Make Believe Ballroom

first published 2018

Make Believe Ballroom is a long-running radio program which first aired on radio station WNEW in 1935. The show was created as filler by announcer Martin Block to fill in time between news bulletins covering the Lindbergh kidnapping trial. The station did not have access to a live orchestra to play music, so Block played records instead. The concept proved successful and led to the launch of Make Believe Ballroom on February 3, 1935, as a 15-minute experimental program, with Block borrowing both the concept and the title from West Coast disc jockey Al Jarvis, who had launched the similarly named The World's Largest Make Believe Ballroom in 1932, with Block as his assistant.

Summary: Wikipedia, CC BY-SA 4.0

Year page:

2018